Dilemmas of an Upwardly Mobile Translator
There’s no doubt that if you’re too busy for a long period, then it’s time to raise your rates. There’s also no doubt that, as a tool, increasing rates can be a fairly blunt instrument.
Read MoreAttending Your Clients’ Conferences
Have you ever been told, “go where your clients go,” “meet your clients face-to-face,” or “attend an industry event”? Have you been interested, but…
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Promoting the Craftsmanship of our Profession
1944. Wartime France. No fabric. The norm had been 100. They were down to an index of 26. There was not even enough material…
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Are You Getting the Most from Your ATA Directory Profile?
To enable potential clients to make the most effective use of the Directory of Translators and Interpreters, ATA members should strive to keep their profiles up to date. Members should also take advantage of all the Directory options that allow an individual to highlight their services.
Read MoreUncovering New Opportunities: Genealogical Translation as a Specialty
Genealogy is in the news these days with the popularity of services like 23andMe—and that has implications for professional translators. At the most basic…
Read MoreHow To Use Facebook To Promote Translator Services
I believe a freelance translator’s first and easiest step to creating online visibility is to set up a business page on Facebook. There are…
Read MoreTranslation Commons: A Community for Language Professionals
Reblogged from The ATA Chronicle, with permission Translation Commons is a nonprofit, volunteer-based online community designed to facilitate collaboration among diverse sectors and stakeholders…
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10 Simple Ways to Boost Your Translation or Interpreting Website's SEO
How many freelance translators and interpreters really take the time to adjust a few things behind the scenes to boost their website’s search engine ranking?
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How to Leverage Testimonials When Marketing Your Business
Providing client testimonials is an effective way to market our businesses, but you have to be smart about how you request and use testimonials so that one client’s words can influence the decision-making of another.
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